Anna Karlsson Ellison

Anna Karlsson Ellison

Chief of Engagement and Storytelling

Biography

With a background in nature protection and sustainable living, having worked for conservation charities and as a researcher, with an MSc in Conservation from UCL, Anna moved into sustainable supply chain & textile industry 7 years ago. She has worked with local sustainable development organisations in Central and South America, East and South Asia and Europe and across the supply chain from farmers to brands.

She has worked on engagement & storytelling, focusing on communications marketing and engagement across teams, as well as data & impact projects such as Carbon Credits, Natural Capital valuation, private codes of conduct to assure sustainability claims, impact evaluation and data analysis. In the last 2,5 years she has also worked on product innovation, creating and refreshing services that benefit farming community, planet and businesses.

She saw an opportunity in how businesses are supported to setting and engaging on targets that are real and simple, while being able to measure and tell the right stories. At Global Bright Futures, she supports you on this and making sure all key stakeholders are engaged in the right language.